December's biggest lesson: Founders who bet early on ultra-premium domains are now calling them competitive advantages. From pre-revenue investments to scale rebrands, here's what happens when your domain matches your ambition.
Recent Brands Choosing Ultra-Premium
Leading companies are discovering that ultra-premium domains aren't just addresses—they're strategic assets that create lasting competitive advantages.
Clay.com — $100M ARR
Clay's founder made an "irrational" bet on an ultra-premium domain pre-revenue. Today at $100M ARR, he credits it as a competitive advantage that can't be replicated.
"We bought Clay.com before we had revenue. It felt irrational. Now it's a moat."
— Varun Anand, Co-Founder, Clay
Anything.com — The Rebrand
Upgraded from create.xyz to Anything.com. When you're ready to scale, your domain signals intent. An ultra-premium .com establishes authority and ambition. Your domain telegraphs where you're going before you get there.
Robot.com — 1.7M+ Tasks
With 500+ robots deployed and 1.7M+ tasks completed, they needed a domain that establishes category leadership. Not hype. Proof.
"It's about clarity. A name that matches the scale of what we've been building."
— Felipe Chávez, Founder & CEO, Robot.com
Featured Ultra-Premium Domains
Hand-selected opportunities available now:
- Wednesday.com — Universally recognizable day-of-week domain with broad commercial appeal
- ill.com — Ultra-short 3-letter .com with potential for fashion, music, lifestyle, or health
- Minotaur.com — Distinctive mythological name with potential for gaming, tech, or finance
- Asleep.com — Clear, descriptive domain for sleep technology, wellness, or meditation
- Laidback.com — Lifestyle-focused domain for travel, apparel, wellness, or leisure

Meet Your Lead Broker
We're excited to announce Tom McCarthy as Lead Broker for DomainNames.com. Tom brings over 20 years of negotiation experience working with founders and C-level executives—including 6 years brokering premium domains through GoDaddy's Domain Broker Service. His track record speaks volumes: 7,500+ successful negotiations, $75M+ in closed revenue. Tom's focus? Connecting high-intent buyers with category-defining assets through a high-touch, concierge-level experience.
"I'm excited to represent some of the world's most premium domains and to leverage the scale and credibility of the GoDaddy brand to bring truly exceptional domain names to the right buyers. DomainNames.com is built for serious acquisition conversations and I'm looking forward to helping buyers secure assets that can define a brand for decades."
